Archive for December, 2011

Creative people are always cooking up unique ways to launch their clients’ products and when it comes to launching their own, they take every opportunity to get the word out. This year, at the annual NJ Marcom Holiday Party at Mayfair Farms, member’s manned the ADCNJ sponsor’s table during the unveiling of the club’s new logo.

Designed by the ADCNJ Design Committee members, the new logo re-positions and re-affirms the design association’s leadership position within NJ’s creative community.  With over 230 party goers from all parts of the NJ communications industry in attendance, the club also launched it’s 2011 Call for Entries, designed by this years sponsor, Echo Torre Lazur. The “Call” is considered the single most critical marketing element for the ADCNJ’s Annual Awards Show because it becomes the theme of the show. Videos of past shows, also held at The Birchwood Manor can be seen on the club’s new website, developed by the ADCNJ Communications Committee.

The ADCNJ Annual Awards Show presents NJ’s creative community with its highest awards for achievement, because it is judged by leaders in their respective fields. With 173 categories in this year’s “call,” the opportunities for NJ based photographers, illustrators, printers and Art Directors to have their creative worked judged by experts and to win an award from such a prestigious group, gives these “Creatives” the validation they need to not only know their work is well executed, but that going up against some of the biggest agencies, their work is superior. This year’s call can be downloaded from the ADCNJ.ORG site.

ADCNJ unveils new look in a pop up banner printed by Newark Trade.

ADCNJ launches its "Call" at MARCOM event as Robert Ryan and Ken Riola engage party goers.